1 document tagged with propaganda
Document:
Robert B Cialdini's Influence - Science and Practice
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Gabriel Key almost 4 years ago |
Description: I recently stumbled upon Cialdini's Influence - Science and Practice. While clearly positioned for more of a sales focused audience, it is a great book to review when considering communications strategy from the perspectives of understanding propaganda as well as how new communication tools such as social media and web 2.0 offers an incredible bounty of opportunities for increasing ability to influence invisibly. |
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 NMind
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| Tags: cialdindi persuasion social media communciations propaganda |
Map:
Influence Science and Practice
Robert B. Cialdini
4th edition 2001
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