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1 document tagged with persuasion

Document: Robert B Cialdini's Influence - Science and Practice Arrow_right_green

profile image Gabriel Key
almost 5 years ago
Description: I recently stumbled upon Cialdini's Influence - Science and Practice. While clearly positioned for more of a sales focused audience, it is a great book to review when considering communications strategy from the perspectives of understanding propaganda as well as how new communication tools such as social media and web 2.0 offers an incredible bounty of opportunities for increasing ability to influence invisibly.
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Tags: cialdindi persuasion social media communciations propaganda

Map: Influence Science and Practice Robert B. Cialdini 4th edition 2001 Arrow_right_green

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Mind Map: Influence Science and Practice Robert B. Cialdini 4th edition 2001
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