Will lead users change our concept of 'ease of use'?

Map Branches

• Execution
  • How much failure is required?
  • How much of this conference will be default thinking?
• Analog
  • Will products simplify?
  • Or will users evolve?
• Data
  • What will be my digital footprint?
  • What will be media in 2020?
• Security
  • Will there always be a security arms race?
  • Will this always keep us from a safe mutual exchange?
• User
  • Will Tribes take design away from us?
  • Will lead users change our concept of 'ease of use'?

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