Map Branches

• (untitled branch)
  • Coined in 1948 by Alex Osborne (an advertising executive)
  • Taps into the brain's capacity for lateral thinking & free association
• Why brainstorm?
  • Promotes your creative thinking
  • Generate
    • Ideas
    • New concepts
    • Problem solutions
  • Promotes liberated thinking
    • Free of Judgment
    • All ideas should be voiced
  • Group sessions stimulate everyone's creative thinking
  • Don't try to find the answer
  • Brainstorming promotes group relations
• RULES
  • Everything can be said
    • No evaluation
    • No decisions until later
    • No criticism
    • No fine details
      • Comes later during review
  • The more ideas, the better, the higher the chance of success
  • No idea is too
    • Expensive
    • Exotic
    • Bizarre
    • Trivial
  • Encourage
    • Existing idea
      • Combinations
      • Adaptations
      • Improvements
      • Expansion
• Steps
  • Group
    • Expand on the favorites
      • Add child branches with further detail
    • Organize
      • Order according to preference
        • Click and drag
        • Use the Outliner
    • Evaluate
      • Delete those not relevant
      • Delete Duplications
    • Stop
      • Have collected a sufficient number
      • When ideas run dry
    • Commencing
      • You can go around the table clockwise to open the floor
      • The Recorder uses tab to add the first branch
        • Use shift-tab for subsequent ideas!
        • Ready for the first idea
    • Setup
      • Have a quiet minute or two to think before proposing
      • Title the Mind Map with your subject
      • Remind everyone the reason for the session
    • Proposing Ideas
      • Don't elaborate (yet!)
      • In rapid sequence
      • Are spoken spontaneously
    • Assign
      • The Leader and Recorder can participate too
      • Everyone else is "the panel"
        • The more people the more ideas - but a group of 15+ is hard to manage
      • A session Leader
        • Controls who's turn it is to speak and maintains the flow of ideas
      • A "recorder"
        • Records each idea
  • Self
    • Expand on the favorites
      • Add child branches with further detail
    • Organize
      • Order according to preference
        • Click and drag
        • Use the Outliner
    • Evaluate
      • Delete those not relevant
      • Delete Duplications
    • Stop
      • Have collected a sufficient number
      • When ideas run dry
    • Add your first idea off the title
      • Add forthcoming ideas as siblings
    • Imagine you have an "inner advisor" who gives you ideas and solutions
    • Your subject is the Mind Map title

Comments