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Aaron Brazell [BC-AUD]

WordCamp Mid-Atlantic May 19 2009 >Wordcamp Mid - Atlantic May 15 2009 Baltimore, MD>SPEAKERS AND NOTES Schedule: http://wordcampmidatlantic.com/schedule/>

Mind Map branch: Aaron Brazell [BC-AUD] SPEAKERS AND NOTES Schedule: http://wordcampmidatlantic.com/schedule/ Aaron Brazell [BC-AUD] Converting rive-bys evergreen releated content findability how is it for drivebys to find what you are talking / blogging what you are writing about remember that readers do not care about you, they only care about what you are delivering GOOGLE ANAYLYTICS - use stats, read stats, understand statts give readers what they want it is aall about stikyness level Message Know your audience who are they what do they want how do they listen or what do they listen for New-Branch readers com consistency if you can give content consistenctly - you become a reliable source scoble's srarfish Protecting Your Brand Is your brand controlled by me or audience, custoers, fans, readers? You do not controll your brand brand protection does not work GMK - do not agree with this Topics vs theme theme trumps topic but you can weave the theme into all of your topic areas If you do not understand who you are or what you are doing - for a blog, company, etc - then you will have a hard time communicating that essance to others and they will have difficulty communicating with others

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